Monthly Archives: January 2020

There are many ways to promote your business, some of them are very costly, such as TV and radio advertising or huge billboard adverts. Others are less expensive but very time consuming. Social media is a typical example of this. It costs very little but needs a high level of consistency for it to be effective. There are trade shows and events where you could have a stand, but something that is often overlooked by business owners is promotional office supplies.

A brief history of promotional products

Advertising and promotions can be traced back as far as 1440 with printing presses making it simpler to produce newspapers, often containing adverts. The first promotional product appeared in 1789 in the form of buttons to celebrate George Washington’s inauguration as the president of the newly formed United States. It was the late 1800s before promotional products became popular, bookmarks being one of the first. However, it was Anheuser-Busch who first came up with the idea of free giveaways to promote their business.

 It was Jasper meek, known as the Father of Promotional Products’ that took branding to a new level with his burlap bags and the first souvenir keyrings were given out at the World Columbia Exposition in Chicago in 1893.

 In the 1900s, the development of plastic and other materials led to a surge of customised products for branding purposes, promotional office supplies being among the most popular.

Pens

It was the invention of the ballpoint pen that changed the working environment, especially for office workers. Suddenly, they did not need fountain pens or pencils to do their work. The ballpoint pen is simple to use and less messy.

 They very soon became one of the most popular promotional office supplies, as not only are they very user-friendly, they are easy to brand. They are also a very cheap way to promote your business and suddenly business owners were having boxes of them produced to hand out to their clients.

 This proved to be very popular with the recipients, and from the business owners’ point of view, it meant that their name was constantly on show with the workers and with any visitors to the premises.

 There are more than just ballpoint pens available for promotional office products too. There are markers, fountain opens, highlighters, rollerball pens, and pen sets among the huge range that can be personalised when you want to give promotional office supplies.

 They are still one of the most popular promotional office supplies and are likely to continue to be so.

Notebook and pads

Even in this digital age, when most office workers are using computers, there are times they need to make notes on paper. This is why when it comes to giving promotional office supplies to your clients, notebooks and pads can be very useful. Some business owners prefer them, as there is more room to put information about the business that is being promoted, and just like pens, it will not break the bank to give some away free to your customers.

 They are available in different sizes, from basic jotter pads to more high-quality notebooks, and many of them come with a pen. Whichever you opt for, you can be assured that your brand is on display every time a worker needs to make notes.

Other promotional office supplies

The majority of businesses have an office, even it if it is small with just a few staff. There is no shortage of choice of promotional office supplies, and remember, these are a one-off cost that are a great way of getting your brand known.

 Among the other items you may want to consider when you are thinking of buying promotional office supplies are magnetic page markers, memo holders, decision maker dices, desk clocks, lanyards, business card holders, calculators, cable organisers, smartphone holders, stylus and screen cleaners, media stands, laptop/tablet bags, computer products and portfolios.

 Any of these, as well as the pens and notebooks, would be welcomed by the intended users.

Where to find promotional office products

If you have never looked at promotional office products, or any other type of promotional products before, you may be wondering where you can purchase good quality items at reasonable prices. You do not want your customers to think that what you are giving them is cheap and nasty, so this is an important factor when you are buying such items.

 You need look no further than Axis Promotional Products. We have a huge range of products for you to choose from and will customise any of them to suit the needs of your business. If you want promotional items that are connected to technology, bags of all shapes and sizes, clothing from caps to hoodies and jackets, drinkware including mugs and flasks, products connected to sports and leisure such as golf balls, umbrellas and binoculars, auto accessories such as tool kits, ice scrapers and torches, hampers of different varieties, games, healthcare products, first aid items, watches or anything else, speak with our friendly experts.

 They will be able to assist you and have the knowledge you need to ensure that you make the most of your promotional office supplies, or whatever other promotional products you are interested in.

Get in touch with the experts

Give us a call on 01 524 0966 to discuss your needs. You will find that we not only provide an exceptional service, but if you find a product that is an exact match elsewhere but for a cheaper price, and it is available from us, we will match the price. This does not apply to special offers or promotions, but as long as you notify us within 5 working days of your order confirmation, we guarantee not to cost you more for the same branded products as you would pay with our competitors.

 ust look at our website and you will soon realise we carry an extensive range of quality products that are perfect for all your promotional needs.