Promotional Products Blog | Axis Promotional Products

  1. How Trade Show Promotional Products Can Help You Make the Most of An Event

    How Trade Show Promotional Products Can Help You Make the Most of An Event

    There is much in the media about digital marketing, particularly how effective social media can be in getting a brand known. However, there are some things that are still just as effective, and some marketing experts think they have more of an impact. One of the more traditional methods of being seen by potential customers is trade shows. You will have an audience that are interested in the relevant industry and there is no other way as effective to meet up with like-minded people.

     The beauty of trade shows is that for a few days you can meet and greet potential customers, let them see your products and discuss any issues regarding delivery times, and be there to answer all their questions in person about things like payment terms etc. For some customers, this beats all the digital methods of communicating and you can win sales because of it. These few suggestions will help you to make the most of the time your business spends displaying its wares at a trade show or similar event.

     Choose the Right One

     There are trade shows happening in every city throughout the year. You need to do some research to find the one the customers you are after will be attending. This is often mentioned in the advertising material, but if not, you could always ring the organizers for more information.

     Once you’ve found the right one for your business, book a slot as soon as you can. The spaces at trade shows disappear very quickly and dragging your feet could mean you lose out by not being able to rent a stand for the show you want.

     Trade shows can be a great source of new leads, but as with all marketing strategies, it is the results that matter. You will only get the leads you are after if you have chosen wisely when picking which ones to attend.

     Be Eye Catching

     Make you stand eye catching so that people cannot miss it. Do not go overboard with things like flashing lights, as that can put people off. But you can ensure your stand still makes an impact by having a design that shows off your products clearly, and perhaps a reasonable size screen with images and videos on it.

     Before the show, take a look at your competitors’ websites and social media pages. This will give you an idea of the sorts of things they may be showing and let you focus on the things they are not doing. Because your stand is different, it will attract more attention than the ones that all look the same.

     After walking around many stands, people become tired and want a place to rest their weary feet. Have some seats on your stand where they can sit while they chat, and you may be surprised how many more people approach you.

    Use Trade Show Promotional Products

     Trade show promotional products can put your brand name in front of someone every time they drink a coffee, use a pen, look at the time, or any number of other daily tasks. There are so many free gifts you can give at a trade show that are useful to people, and they will keep them and make use of them putting your brand constantly at the front of their mind.

     You do not have to spend a fortune on trade show promotional products as there is such a huge array to choose from. Just a few examples are calculators, memory sticks, pens, wallets, gloves, t-shirts, torches, desk accessories, key rings and rulers. Then of course there are bags. People walking around trade shows will collects items from various different stands. If one of your trade show promotional products is a bag big enough to put them all in, it is your name that will keep appearing around the show, and the bag will probably be used afterwards too.

     At Axis Promotional Products, we can supply you with all the branded trade show promotional products you need, whether you want to buy some items in bulk or want something bespoke for a special customer, we are always able to help.

    Never Leave Your Stand Unattended

    There should always be someone representing your business. If people approach your stand and there is no one there, it reflects on your business in a bad way. The customer might be no great loss but could equally be the buyer for a chain of stores. You could have lost a really big order just for the want of there being enough staff to make sure your stand is never left unattended.

    Be Smart, Be Polite, Be Helpful, Be Friendly

     A trade show could be the first time someone comes across your brand, and first impressions count. Any staff on the stand should be smartly dressed, polite and be as helpful as they can. They should never make promises they cannot keep, and if they are unsure about anything, they should tell the enquirer they will find out for them.

     Greeting potential customers with a smile always helps to win them over. People usually assume the way employees behave is the culture of the business, so friendly and helpful will make them assume your business is that way too.

     Humour is always a good tactic too, as long as it is not directed at the potential customer personally. People often remember something humorous for longer than they do the usual marketing messages, and they are more likely to tell other people about it.

     Follow Up New Connections

     Take contact details of any new connections you make and email or call them within the first 2 to 3 days after the trade show. Keep it simple, like mentioning how nice it was to meet them, just to make that connection outside of the trade show environment.

     If you leave it much longer to get in touch with them, others may have beaten you too it or they may not remember who you are and what you were selling.

     If you are going to a trade show and want promotional products for the event, give Axis Promotional Products a call on 01 524 0966 or visit our website and see the huge array of items we have on offer.

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  2. The benefits of branded promotional products in Dublin

    The benefits of branded promotional products in Dublin

    The landscape around promotional products has changed greatly in recent years. Advances in technology means you can brand just about anything at a more cost-effective price. Despite a large part of a brands presence switching to digital, promotional products haven’t become any less popular. They can be a great addition to any marketing campaign. This is because the benefits are more far reaching than some people realise. Below we’ll take a look at all the reasons why you should consider promotional products in Dublin as an effective tool for your business.

    We all love getting something for free

    The more traditional idea that you send promotional products to just your best customers is still relevant, but no longer the only way to use them. Many companies use low cost items, such as stickers, pens, or mugs as an added bonus in parcels. This not only rewards people that are spending money with you, but it also increases brand awareness. According to research eighty seven percent of people keep promotional products for more than year, with a large proportion of people keeping them for five or more years. Some companies even have different promotional products depending on the spend of a customer. Someone who spends big gets a better promotional product.

    Promotional products in Dublin help to gain new customers

    As well as ensuring your brand is always in the line of sight, promotional products in Dublin help to change consumer behaviour. A surprisingly high number of people are prepared to change from their usual brand if they believe they are going to receive something for free. One of the main reasons people hold on to promotional items is because they are useful, so selecting the right gift for your customers will give you a lot more bang for your buck. The item could even become part of their day-to-day lives, giving you

    More than just a gift

    Well chosen promotional products in Dublin will help to increase brand awareness greatly, they can also be designed to incorporate a call to action to increase sales. For instance, a USB stick can be pre-loaded with information about your company, special offers, advertising etc. These can all help encourage your customers to take particular actions. This is just another way, on top of increased brand awareness and better customer loyalty, to use promotional products in Dublin to increase your sales.

    What are the most popular promotional products in Dublin?

    Selecting the right type of promotional product for your business will depend on a number of factors. There could be company specific factors that affect your choice. A company that deals in golf products may opt for an umbrella or golf tees, as these are more relevant to their customer base. However, for the vast majority of businesses the same sort of rules apply.

    Electrical items are always popular, as the gadget value seems to be well received. USB sticks are always popular, as they are an item many people already use, so there is a high likelihood your customers will find it useful, and that it may well spend much of its life sitting on a desk in plane view. Too more conventional items that still perform well are pens and mugs. Mugs are one of the most popular items, as businesses say they keep them for such a long time. They will be used regularly and having your company information on them will only help to ensure your ever present in the minds of your customers.

    Promotional products in Dublin create TOMA

    TOMA stands for Top of Mind Awareness. This means that you immediately associate a brand with a general product category. For example, when you think of beer your favourite will usually jump to mind, or beans, or tissues, and on and on. Marketers know that a consumer needs to see a brand at least nine times before they start to take note of the message or build any meaningful brand recognition. While some marketers will argue about the number of times a brand needs to be seen, none would argue that repetition is a big part of a successful advertising campaign.

    Promotional products that are ever present in an office, kitchen, or workshop help to ensure your brand gets plenty of exposure.

    Creating a successful connection using promotional products in Dublin

    Nobody likes ads. It’s estimated the average person sees thousands every day. We are bombarded by ads in apps, on social media, on websites, and in the real world. We block many of them out and go out of our way to avoid them in the digital world. However, a promotional product is an ad that isn’t primarily an ad. It’s a free gift. People will generally go out of their way for a free gift, whether it’s a t-shirt, a mug, or a pen.

    Choose an expert partner to supercharge your marketing

    At Axis Promotional Products we haven’t just build up a substantial catalogue of products perfect for business, but we also have decades of experience, feedback, and knowledge to help you select the perfect item for your customers. We’re so confident we’re the best around that we even offer a price match promise if you find any products cheaper with our competitors.

    We have an expert team manning our call centre that are both friendly and efficient. They’ll not only provide you with excellent customer service from first contact, ordering, and beyond, but they’ll also offer any relevant advice and make you aware of any special offers that could save you money.

    At Axis we also offer a comprehensive range of stationery, office furniture, and even printing. We really are a one-stop-shop for business. If you’re thinking of buying any promotional products in Dublin or would simply like to have an informal chat about what we might be able to do for you in the future, please don’t hesitate to give us a call on (01) 524 0966.

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  3. What Is Our Obsession With Promotional Pens?

    What Is Our Obsession With Promotional Pens?

    Every single day consumers are exposed to marketing messages whether they realise it or not. They can be found in the morning paper, heard on the radio, in social media feeds, found on billboards and when consumers sit down in the evenings to watch TV they are present too.

    The majority of brands invest in some form of marketing in the digital era. Even so, traditional marketing techniques are still going strong like promotional products. One of the most popular types of promotional products is the promotional pen.

    Why Are Promotional Pens So Popular?

    Few people can say they have not used a promotional pen at some point in time. This is due to the fact they are still widely popular.

    Promotional pens are light, easy to carry around and even though we use our mobiles people still have a need to take down notes.

    Promotional pens can be used to take down a shopping list or leave a reminder on a sticky note for a loved one as examples of how they are still relevant in the everyday.

    And these promotional products are also everywhere you turn, in offices, in supermarkets, in schools, literally anywhere you can think of. Who wouldn’t want a promotional pen?

    Promotional Pens Are Cost-Effective

    Perhaps one of the reasons promotional pens are much loved is the fact they are so cost-effective.

    Particularly for small businesses who can’t afford expensive TV or Radio advertisements, promotional pens are a cost-effective method of still getting your brand noticed.

    Promotional pens are generally sold in bulk and the cost for individual pens is quite low. This also means the small business owner can share out their promotional products to prospective clients in bulk.

    Promotional Pens Are Practical

    It’s not a bad shout to purchase promotional gifts virtually everyone will use. To have your brand name and logo on an item used daily, that’s smart.

    Promotional pens are so practical. You give them out to prospective clients who will use them for work, in the home and even in college. Your promotional pen as a gift will also be passed around giving a wider reach for brand recognition.

    The point is everyone uses pens and quite regularly as a matter of fact. Investing in promotional pens is an affordable and effective way of reaching out to new customers.

    Promotional Pens Are Easily Distributable

    There are many ways a small business owner can distribute promotional pens in large quantities. For example, if they set up a trade show or fair these are the perfect opportunities to not just network but to distribute promotional pens to everyone in attendance.

    Due to their size, promotional pens can also be sent by post and this is very economical. At work promotional pens can be handed out to colleagues who can bring them home and present to their friends and family.

    What Types Of Pens Can You Buy?

    Promotional pens can range in price based on quality, style and what type of material they are made of. We recommend you choose promotional pens that best fit your brand and target audience.

    Think about who your client is and what type of product they’ll hold onto and compare that with what service you’re promoting. Perhaps a promotional fountain pen is the way to go. They could be the type of people who prefer premium quality goods and appreciate a company who deliver on that.

    Or maybe it’s better off that you go for a cheaper promotional ballpoint pen if you’re looking to get them into as many people as possible. By having hundreds or thousands of pens to give away, you’ll be able to ensure that your brand is seen.

    Whatever type of promotional pen you are looking for you can be sure it’s available through Axis Promotional Products.

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  4. Looking For Summertime Promotional Products?

    Looking For Summertime Promotional Products?

    It’s the summertime and we are certainly feeling it here in Ireland. Last summer and this summer has got to be the best weather we’ve had in a long time, with temperatures rising to highs of 26 degrees. It’s like we are in a different country.

    With summer in full swing businesses are scrambling to find the best promotional products that will make a lasting impression on their customers. It’s crucial you choose promotional gifts suitable for the hot weather but are meaningful too.

    Finding it difficult to think up what promotional products you should choose? Fear not, we have created a list of the best items your clients will remember you for.

    Cooler Bags

    Axis Promotional Products stock a massive range of custom printed cooler bags. You will find an option for every kind of trip, whether it’s for the beach or the park or any sun related day out. We have cooler bags that are great for keeping drinks in, so when you’re engaging in a game of football or beach ball in the hot sun, you’ll have a cold refreshment at hand.

    We have Promotional cooler bags that can be packed full of food and still have room for the drinks you pick up along the way. We also have custom printed cooler bags that are perfect for keeping meat or fish cool in, so when you’re on your way to a barbeque, there won’t be any need to worry about the food spoiling while you pop into a shop.


    Whether you keep them in your car glove compartment, clip them on your shirt pocket on sunny days, or have them in the pocket of a purse every time you leave the house, you probably have a pair of sunglasses around at some point during the course of your day.

    Make sure when your customer grabs their pair before leaving the house, that it’s the ones with your logo on them. Not only will they constantly have your company’s logo in their pocket, but they’ll be showing it off to everybody to cross paths with on a sunny day.

    Because we stock a wide variety of styles and colours, we have exactly the right pair to suit your logo. You might think that a slick pair of sunglasses are what match your brand best, or maybe you’re looking for something along the lines of a pair of aviators. Regardless, when you look through our range, you’re sure to find the exact pair you need.

    Beach Accessories

    The idea of a day out by the sea is so tempting that people even plan their holidays around it. When your customers decide it’s that time of the year again and start packing their bags to hit the sandy dunes, make sure that they’re decked out with all of your branded beach accessories.

    With your logo on our promotional beach mats, anytime your customers decides to lay out in the sand, the first thing they’ll want to bring with them is your brand.

    Not everybody likes to get down on the ground. For a really novel approach to a day out at the beach, get your brand on an inflatable ottoman. Your customer will be sitting pretty all day long.

    For those really blistering holidays, make sure you bring one of our branded pocket fans. One of the many impressive branded beach accessories, this pocket fan is the best way to keep cool when you’re under the blistering sun for hours at a time.

    BBQ and Picnic

    Because people are already in the mood for a fantastic day, you have a chance to get your brand in front of them right when they’re happy to see it, and that kind of association is something that you can’t pay enough for.

    Some of the most enjoyable days your customers will have are when they’re out with their friends and family. Barbeques, picnics, festivals and days out at the beach are ripe with potential for promotional products that they’ll love. In our selection of promotional BBQ and picnic products there are BBQ sets to get your meat cooked perfectly, aprons to keep from getting your summer shirt greasy, lovely picnic blankets to lay down in the grass, and even the chance of a branded hammock to really put up your feet and relax. Browse through our promotional BBQ and picnic products collection to choose the right product to promote your brand with and your customer will have it in tow every time they go out in the sun.

    Nobody’s fussier than a BBQ chef, that’s why our selection of barbeque sets are fantastic quality and look great with your logo printed on them. Get your brand on a promotional picnic blanket and you’ll be able to lie down anywhere.


    Kick back and relax in a promotional hammock. With your brand on a promotional hammock, your customers are going to know exactly how much you can help them relax. Why wouldn’t you want to be associated with such matters?

    Until next time have a happy summer and enjoy the holidays!


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  5. The Best Promotional Products On The Market

    The Best Promotional Products On The Market

    News just in, we have a list of the best promotional products on the market. To make things even better you can buy them all right here, right now.

    Help relieve stress, shield your eyes from the sun, partake in leisurely activities with friends and family. You name it, we’ve got it.

    So without further ado, we will launch into the list.

    Stress Reliever Balls

    Are you feeling stressed by a massive change in your life? Is work getting you down? If you answered yes to these questions then stress reliever balls are the perfect promotional product for you.

    Stamp on your logo, squeeze and feel the stress just wash away. Much better than letting it all build up inside you until you burst with uncontrollable frustration. Our stress reliever balls come in varying shapes and colours, from the traditional round stress reliever ball to our very own “stress man”.


    Get yours now before the summer hits and be prepared. With promotional sunglasses you will not only look cool but you will get your brand noticed in doing so.

    Sunglasses can be used as fun and useful giveaways at corporate summer events. They aren’t just handy for you but are handy for clients, potential clients and everyone else to use on a regular basis. Each time someone wears them they will think of your brand.

    Beach Sets

    Following in line with sunglasses, summer is nearly here and that means it will be time for the beach. Sun, sand and beach mats, glorious. For these occasions Axis Promotional Products have put together beach sets for those family days out.

    Cast your eyes on our range of beach sets right now. Our Railay Beach Set comes with a 6-can cooler bag, inflatable beach ball, frisbee, a beach game and trendy inflatable pillow bag to partake in all the leisurely beach activities you desire.

    Travel Mugs

    Ah, the ever-reliable travel mug. An item which can be used travelling to work by bus or car, store your morning coffee, tea or hot chocolate inside.

    At Axis Promotional you can get your travel mugs in a range of different colours at unbeatable prices. Give your employees or potential customers a gift they won’t forget to use today.

    Are you in the market for some promotional products? You name it… We’ve got it. Axis Promotional Products provide everything from pens to USB sticks to umbrellas. No matter what your budget, we’ve got a promotional product to suit your individual needs. So, don’t delay. Contact us today.

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  6. Top 5 Promotional Products For Springtime | Promotional Products Dublin

    Top 5 Promotional Products For Springtime | Promotional Products Dublin

    With springtime in full swing you still have time to pick up those essential promotional products before the summer hits.

    The sun is now making an appearance, in between rain showers of course, especially true for Ireland.

    Spring promotional products are a great way of getting staff and clients to fully embrace what the outdoors has to offer.

    Tote Bags

    Branded tote bags are ideal for shoppers as they allow for enough room for a small amount of groceries. Give your employees or clients a promotional product that’s practical and convenient with enough space for everything you need throughout the day. Branded tote bags are also durable and last longer, giving you exposure and an increase in brand awareness for longer.

    Umbrellas & Rain Jackets

    What is spring without the occasional rain showers? Holding particularly true for Ireland, don’t be caught off guard and end up soaked. Keep a spare umbrella or rain jacket handy which a lot of people will see as you walk down the streets to work, making them an equally important branded promotional product like tote bags.


    With the sun rearing its head and temperatures this week, t-shirts are an excellent promotional product to give away. They are one of the most popular products to hand out as everyone owns them. They are essential and the most common type of promotional clothing. You can choose from gym t-shirts to more outdoor wear like trendy beach shirts. A sure way of getting your brand and logo noticed.

    BBQ & Picnic Products

    It’s not summer yet but that doesn’t mean people won’t be swarming out in their droves for picnics or hosting bbq events once the sun appears. Promotional products like picnic blankets and fold away chairs can be used again and again and carried into summer. The outdoors at events where there are a lot of people present are useful setting for brand exposure.

    Outdoor Games & Toys

    Like the t-shirts and bbq & picnic products, people are only itching to get out and about after a long and depressing winter. With Outdoor Games & Toys to give away you encourage them even further. Frisbees, badminton rackets and kites are all fun ways of getting out, while promoting your brand.

    Where To Buy Promotional Products In Dublin

    Axis Promotional offer an extensive range of promotional products in Dublin, perfect for springtime.

    Whether it’s Tote Bags, Umbrellas & Rain Jackets, T-shirts, BBQ & Picnic Products or Outdoor Games & Toys we have them and so much more!

    Simply browse our website to your hearts content for promotional products at unbeatable prices.

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  7. Using Promotional Products To Build Brand Awareness

    Using Promotional Products To Build Brand Awareness

    For any business, getting your name and products out there and recognised is absolutely essential. How else is your business meant to grow without brand awareness?

    Think about how people refer to themselves when it comes to shopping and brand tastes. One person could say they are a Coca Cola or Galaxy person. This is what brand awareness can do for your business, become a part of someone’s lifestyle and shopping habits.

    Brand awareness refers to how familiar people are with your product or service and when they see or hear your brand name, the extent to how they recognise you.

    Promotional Products In Brand Awareness

    All the biggest brand names from McDonalds to Starbucks promote their brand through various means such as social media campaigns, special offers and many more methods.

    However, today we are going to focus on how utilising promotional products specifically can help with expanding your brand awareness.

    Promotional products are one way of increasing your recognition, helping you gain the attention of your target audience.

    By investing in a well thought out promotional products campaign it can set you on your way to being recognised, especially for small businesses just starting out.

    The Value Of Promotional Products

    Many studies have been conducted which look at the power of building promotional products in improving brand awareness and a return on investment (ROI).

    An excellent example is a study by the British Promotional Merchandise Association. Nearly 15,000 people were surveyed who had received a promotional product for free within the last year of being surveyed.

    A key finding was that 87% of participants kept a promotional product for longer than a year. A further 79% agreed they would be willing to do business with the company again.

    Out of those surveyed 66% were able to recall the brand they received a promotional product from within the last year.

    Powerfully, the Return On Investment was found to be equal to that of TV and print and greater than radio and outdoor advertising. The last key finding was that over half viewed a company more favourably after being gifted with a promotional product.

    How To Use Promotional Products Effectively

    Make sure when choosing promotional products that they fall in line with your brand. They have to be relevant and suit the interests of your target audience.

    The more a person likes the gift you give them the more they are going to look at your business favourably and spread the word of how great you are.

    For example, if you are a gym or health and fitness brand then it would be suitable to give away promotional products like towels, sweatbands and reusable water bottles with your logo on them.

    The key is to provide promotional items the average person can use in their current lifestyle. Don’t forget to include your brands contact details and address on the items either. The best places to distribute these items are at large retail outlets or public events for maximum reach.

    Choosing A Promotional Products Provider

    If you think you are ready to make the wise choice of investing in promotional products to improve your brand awareness then Axis Group can help.

    With over 30 years experience in pairing companies with the most suitable promotional products for them, we can advise on the best fit for you. We go that extra mile in trying to understand your brand.

    For a full list of the items we provide simply browse our website. Alternatively, if you have any enquiries then a member of our sales team will only be too happy to advise. Happy Shopping!


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  8. 3 Reasons To Include Promotional Products In Your Marketing Strategy

    3 Reasons To Include Promotional Products In Your Marketing Strategy

    Having a key marketing strategy in place is essential for getting your business noticed. If your competitors have one then you need to keep up. If your competitors don’t have a marketing strategy then you will get ahead by implementing one.

    Think of any major corporation. They use promotional products as part of their marketing strategy to remind customers or clients of their brand, for brand recognition. Promotional products are still very effective in complementing marketing efforts.

    Reasons, why such items are popular, are for practical use, they are convenient, provide lasting impressions and add a personal touch to name but a few.

    Here are three explanations as to why you still need promotional products as part of your marketing strategy.

    For Cost-Effectiveness

    One reason why you should not shy away from using promotional products for your brand is that they are cheap.

    Often, brands purchase promotional products in bulk to further their brand awareness. Items like coffee mugs or pens are the perfect type of gift to give to clients. Each time they use these items for practical use they will think of your company.

    You could liken giving away promotional products to a Google Ads Marketing Campaign. Clients use a promotional gift and your impressions build up and up. They can be used time and time again, ensuring you get much ROI.

    For Incentives

    Promotional products are not only for giving away as freebies. You can also present them as rewards to clients who purchase over a certain amount of your products or a top performing staff member for hitting their targets.

    Presenting promotional gifts as rewards encourage your target audience to buy more or your staff to work harder. It’s a win-win.

    For Variety

    You are probably no stranger to the business card. How many have you printed out over the years and handed to clients? Where do you think those business cards are now?

    Chances are those very cards you wished to make a lasting impression on someone are picking up dust in an abandoned wallet or purse, along with many more. They may have even been thrown out long ago.

    The point is, business cards are the done thing. They aren’t anything new. Add variety with your marketing efforts by including promotional products. Gifts like tote bags to notepads are easily transferable and can be brought anywhere.

    Provide a lasting impression with practical gifts clients will use every day to show them you care.

    Promotional products should be included in your marketing strategy for overall brand awareness and recognition. Added the right way and they can really add increased value to your business.

    Thankfully, Axis Promotional Products have a vast range of items to choose from. You name it, we’ve got it. We provide everything from pens to USB sticks to umbrellas. No matter what your budget, we’ve got a promotional product to suit your individual needs. So, don’t delay. Contact us today.

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  9. Why Do People Love Receiving Promotional Products?

    Why Do People Love Receiving Promotional Products?

    Promotional products are a win-win for all involved. A company sends out various promotional products to customers or even welcomes a new staff member in with a couple of promotional gifts.

    A key factor in the popularity of promotional products is association. A direct link between how a person thinks and feels about a promotional product and brand.

    The aim is to provide those with warm and happy feelings so that a person remembers you or to express gratitude. People genuinely do love receiving promotional products. This fact isn’t anything new.

    In this blog Axis Promotional are going to explore a few reasons why people love promotional products specifically.

    Make People Feel Special

    Rewarding customers or clients with promotional gifts makes them feel special and valued. Even if the item is small it’s the thought that counts.

    Customers want to feel valued and by sending out the message that you are thinking of them this acts as positive affirmation.

    Everyone Loves A Freebie

    You would have to be mad not to be happy after receiving a free gift. Everyone loves receiving something free.

    A natural human response is to enjoy something we do not have to work for to get.

    They Leave An Impression

    As a business, promotional gifs make you stand out from the crowd. In a consumers eyes who are you going to remember more, a company that passes you by and doesn’t engage or a company who goes that extra mile to give you something?

    We know what we would be drawn to more. People love promotional products because they create a lasting impression, one which they will remember for years to come.

    For Their Convenience

    Promotional products such as pens, cups and bags, some of the most common out there are much loved because they can be used for everyday use. They are convenient.

    Promotional products can be used again and again and if they are branded, people are going to be looking at them daily, remembering your brand in the process.

    The Surprise Value

    You aren’t going to be met with a free gift every day of the week so when you do it’s a surprise and people like surprises.

    Surprises break up the mundane and predictable. We love receiving promotional products because they are something new and fresh.

    Wide Selection Of Promotional Products

    At Axis Promotional Products we have a wide selection of promotional products in stock to suit any occasion and all types of people.

    If you are a business owner looking for ideas on promotional products to send out to clients then rest assured you’ve came to the right place.

    Be sure to have a browse through our online shop and if you have any questions feel free to contact us. Most importantly, happy shopping!

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  10. 10 Promotional Bags To Get Your Business Noticed

    10 Promotional Bags To Get Your Business Noticed

    The best promotional products are the ones that people use over and over again. A custom printed pen, for example, is something anybody can pick up and use. And of course, we all have that branded t-shirt we wear to the gym now and again. But what if your business is looking for something a little different than the usual promotional items?

    It makes sense to think outside the box. Your customer base is unique, so if you choose an item that speaks to their particular demographic then the return on your investment will be tenfold. The trick is to find something that’s tailored to your customer’s personality but that is common enough for anybody to use in their daily lives.

    This is why printed promotional bags are such a fantastic opportunity to get your name out there. Because there is such a diverse selection of them, you’ll be able to choose one that suits your brand, your customer’s needs, and is practical enough to become a useful addition to anybody’s routine. Read on to find out what bag is right for you.

    10 Custom Printed Promotional Bags For Your Business

    1. Sports Bags

    There’s no doubt about it: We live in a fitness world. Every town in Ireland has a gym, swimming pool or sports centre, and just about everybody, from the postman to the parish priest is a member of a fitness club. Get your logo on some promotional bags for the exercise obsessed if you’re looking to promote your brand with the fitness crowd.

    2. Shopper Bags

    Do you have a lot of products to sell to your customers, but they always forget to bring a bag to carry it all? Get your logo printed on promotional bags so they can go home stuffed to the brim with your merchandise. Best of all, you can get your address and phone number on there too so they can advertise your store the whole way home.

    3. Travel Bags

    Summer isn’t the only time people go on holiday. Cheap flights throughout Europe mean that there’s a constant flow of people coming in and out of the country. If your customers travel a lot, and their trips are particularly business oriented, a printed promotional travel bag will really impress and show your brand at its best.

    4. Toilet Bags

    Sticking to the travel bag theme, a toilet bag will quickly become an indispensable item that your customers will never forget. Get one that matches your brand colours, emblazon your contact details on it, and your business will be on your customer’s mind no matter where they are in the world.

    5. Rucksacks

    If you have a very outdoorsy customer base who like to go hiking, camping or even just for a run around the block, promotional bags to stuff to their spare clothes, snacks and other bits and pieces into will be the perfect accessory as the embark on their next big great adventure.

    6. Laptop Bags

    For the businessman on the go, it’s important to be able to lug around laptops, tablets and other technology of all shapes and sizes. Promotional bags for a computer is the perfect choice when you have an office oriented clientele who like to carry around hi-tech accessories in style.

    7. Shoe Bags

    Getting to work in the city is a pain any day. For those who have to spend hours in traffic, whether driving themselves or on public transport, it makes all the difference to have comfortable footwear on the journey. A bag to keep their shoes in is a great idea. Better yet, you can get it branded with your company logo – the perfect promotional product for those with a long commute.

    8. Business Bags

    We might be heading into a digital future, but we haven’t finished the move just yet. Even though any number of files can be stored on hard drives and in the cloud, companies and their employees are still reliant on good old-fashioned paper. That means when an office worker or student has a lot to carry to a meeting, you can come to the rescue with promotional bags to help them get there with ease.

    9. Over The Shoulder Bags

    When you want to tick every box on the list, you can’t go wrong with an over the shoulder bag. They’re as handy for days out on the beach as they are for important meetings. That means if you have a diverse demographic of clients and customers, it’s your best choice to make sure they’re all pleased.

    10. Accessories for Promotional Bags

    Of course, if you’ve looked through all the promotional bags options and still haven’t found something that matches your customer's personality, there are still a million other ideas to go through. Think about what they want to put in the bag.

    The accessories section in our promotional bags range is stuffed with things like luggage tags, security locks, eyes masks, pillows and much, much more. You might find that the hardest thing to do will be picking just one item to get your logo printed on.

    Our staff at Axis Promotional are always on hand you guide you through our product options, pick out one that’s right for your business, and ensure that the print of your logo looks impeccable. Contact us if you want to learn more about our promotional bags today.


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